About love and dating

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Despite the wealth of digital tools that allow people to search for potential partners, and even as one-in-ten Americans are now using one of the many online dating platforms, the vast majority of relationships still begin offline.

Even among Americans who have been with their spouse or partner for five years or less, fully 88% say that they met their partner offline–without the help of a dating site.

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One-in-five online daters have asked someone else to help them with their profile.

Failed relationships happen for many reasons, and the failure of a relationship is often a source of great psychological anguish.

Most people have to work consciously to master the skills necessary to make relationships endure and flourish.

Two thirds of online daters—66%—tell us that they have gone on a date with someone they met through a dating site or dating app.

That is a substantial increase from the 43% of online daters who had actually progressed to the date stage when we first asked this question in 2005.

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