Some are targeted for specific interests, such as those targeted to people of a specific lifestyle, religion or hobby.
These might include dating for Jewish singles, Christian singles, seniors, pet lovers and people in the technology industry.
You may want to advertise to one of these narrower markets, or you can focus on the mainstream websites like Match.com, e Harmony and Yahoo Personals. You should go to each website on your list to see whether the quality matches the type of market you want to reach.
Unless you have unlimited funds, you will probably want to target your advertising to just a few websites to begin.
Check out our top 10 list below and follow our links to read our full in-depth review of each online dating site, alongside which you'll find costs and features lists, user reviews and videos to help you make the right choice.
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Burger King, “Google Home of the Whopper” Agency: David Miami It’s been a strong year for Burger King advertising, and this was its most audacious gambit—a TV spot that intentionally got people’s Google Home devices to unexpectedly start yapping about the Whopper. Burger King, “Burning Stores” Agency: David Miami BK also produced one of the best print campaigns of the year, with its “Burning Stores” ads showing real photos of actual BK locations on fire. The Cannes Grand Prix winner in Print was authentic, self-deprecating and flat-out ballsy.
The New York Times, “The Truth Is Hard to Find” Agency: Droga5In a year of mighty political upheaval, the Times used a remarkable series of ads to urge consumers to value, and pay for, the truth that journalism uncovers.